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Witness and Teachable

Use real-time pop-up notifications to boost conversions and create urgency with Witness.

Updated over 3 weeks ago

Overview

Witness is a third-party tool that helps increase engagement and conversions by showing real-time notifications (called "toasts") on your Teachable site. These subtle alerts display recent activity—like purchases, sign-ups, or course completions—to build trust, promote FOMO (Fear of Missing Out), and encourage action.

This guide walks you through integrating Witness with your Teachable school and customizing your notifications.


Key benefits / use cases

  • Drive more conversions with real-time alerts powered by social proof.

  • Customize notification style, content, and timing to match your brand.

  • Showcase recent activity like new enrollments or course completions.


How to integrate Witness with Teachable

1. Sign up for Witness


2. Set up Witness

  1. Log in to your Witness account.

  2. Go to Setup Witness.

  3. Enter your school URL and click Save Changes.

  4. Copy your School Hash from the Teachable School Meta section.


3. Install Witness on Teachable

  1. Log in to your Teachable admin.

  2. Go to Settings > App Hub.

  3. Click Install in the top right.

  4. Paste your School Hash into the Account ID field.

  5. Click Install again to confirm.


How to customize Witness notifications

Once installed, you can configure the look, behavior, and content of your toasts from the Witness dashboard.


Toast settings

Go to the Toasts section in Witness. You'll see five main configuration areas:


1. Toast style

  • Customize the appearance and position of toasts.

  • Use your brand colors or choose from preset themes.


2. Toast timing

  • Create Toast Every – Sets how often toasts appear (default is every 18 seconds).

  • Remove Toast After – Controls how long the toast stays on screen.

  • Animate In/Out – Controls animation duration when showing or hiding the toast.


3. Toast options

  • Set how many toasts display.

  • Define the minimum number of events needed before toasts begin showing.

  • Choose to show/hide:

    • Free products

    • Toasts for logged-in students

    • “Verified by Witness” label (Pro only)

    • Mobile display (Pro only)


4. Event types

Witness supports 5 Teachable event types:

  • New Sale (default + available on Plus plan)

  • New Enrollment

  • New User

  • Lecture Completed

  • New Admission

You can toggle these on/off depending on your subscription level.

Note: Disabled events will not be saved—even if you have an active subscription.


5. Custom text

  • Edit the wording shown in each toast.

  • Translate to another language if needed.


How to uninstall Witness

  1. Go to App Hub from your school admin.

  2. Scroll to Installed Apps and click Witness.

  3. Click Uninstall in the top right.

  4. Select an optional reason and confirm.

Important: Uninstalling from Teachable does not cancel your Witness account or subscription. To cancel, visit https://witness.at.


FAQs

Do I need technical skills to set this up?

No. Setup is simple—just paste your School Hash into the App Hub.


Can I customize how the notifications look?

Yes. Witness lets you adjust the style, timing, and content of each notification.


How does Witness increase conversions?

By displaying real-time social proof—like new purchases or sign-ups—Witness encourages other visitors to act quickly.


Are there usage limits?

Witness tracks visitor count and event volume. Limits depend on your plan. Visit witness.at for full details.


For further assistance, visit the Witness Help Center.

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